It’s a big deal to tease (or even fully release) extended Big Game ads online, prior to the Sunday TV broadcast. Most auto makers have unveiled their football campaigns weeks before the championship event, which will place New England Patriots against New York Giants.

Hey, when you pay millions to produce commercials and get only 30 seconds on-air, might as well release the rest online for free. We love that valet bit at the end, for the record.

I was also nervous – after peeking inside many Toyota Prius models parked on my block, how would I operate that funny looking shifter-thing? Luckily, Insight (or, at least this model) had your average, run of the mill shift stick – Park, Neutral, Drive, etc.

I got in, set my radio to HOT97.1 (New York’s Home for Hip-Hop and R&B), and took off. Here’s what I thought:

Pros: The 2011 Honda Insight offered a very smooth ride, even over pot holes littering Williamsburg and Greenpoint streets. I was also shocked at its acceleration, believing a stereotype that hybrids were not known for speed. This was tested during a close call with traffic on the Brooklyn Bridge. Side note: Insight’s horn is decently loud.

My happiest reflection is on Insight’s cargo room. That was why I needed a Zipcar to begin with. Dropping rear seating forward, I loaded 6 very large (and heavy) boxes full of the ex’s junk, without obscuring my rear view. Note, these were being sent to a friend’s apartment, and not dumped into the East River.

Cons: Ok, here’s where I get a little cranky. I enjoyed my Insight experience overall, but two glaring annoyances stick out:

One – GIANT Blind Spots. I understand it’s a scientifically proven aerodynamic design, but looking out the rear was horrifying. In a place where parallel parking skills should be implanted at birth, huge plastic chunks blocking one’s back-up view can be disastrous. I have heard some of these issues were addressed on the 2012 Honda Insight Hybrid.

My other complaint focuses on an unfamiliarity with hybrid vehicles, specifically start/stop technology. At every traffic light (of which there are many between North Brooklyn and Midtown Manhattan) I felt like Insight was stalling. In the future, I’m sure drivers will be comfortable with this. But as a new person to hybrids, it weirds me out.

If you are in the market for a pre-owned hybrid car, I would suggest Insight. Pros far outweigh cons, and these vehicles (even new) are quite affordable.

2011 Insight Specs/Pricing:
40 / 43 MPG
Sedan, Hybrid
MSRP: $18,200

2012 Insight Specs/Pricing:
41 / 44 MPG
Sedan, Hybrid
MSRP: $18,350

Callum W. is a freelance blogger and writer. He contributes to many online periodicals, ranging in topics, and submits regularly to our sister-site: automopedia.org.

“Team Fireball” were the official winners of Honda Eco Mileage Challenge 2011, achieving a record-setting 3644.869 kilometers per liter of fuel. That equals 8,571 miles per gallon.

Taking home the checkered flag at an event like Eco Challenge could be more prestigious than winning the Daytona 500, and a heck of a lot greener. Traveling about 24,901.55 miles on only 2.9 gallons of fuel is the new definition of efficiency.

This is the 31st annual running Honda’s Eco Mileage Challenge. 412 entrants had to run a fully efficient race using Honda’s 50-cc gasoline engine. To put things into perspective, this motor typically powers Honda’s urban scooters. Those participating must lap a track three times at speeds of 15.5 mph. The amount of fuel consumed is measured and overall fuel economy is calculated.

One day, these tests could help mass-produce the most fuel efficient engines on the planet, all thanks to Honda Motors.

Source: Autoblog

They just don’t make ‘em like they did 30 – 40 years ago. The Japanese auto maker reminded fans of this fact, showing off a 1975 Honda Civic 3-Door at the 2011 SEMA Auto Parts Enhancement Show:

To make up for this generation’s Civic, Honda invited tuners to come and “re-do” the 2012 variant. Here are two of the best additions (in our opinion) seen at SEMA:

Bisimoto Civic Si
The Bisimoto Civic Si (pictured at the top of this post) has one flashy “race-inspired bright blue paint scheme” along with (get ready) 1,004-horsepower turbocharged factory-based K2427 four-cylinder engine. Yikes!

Bisimoto Civic is front-wheel-drive, and enhanced with steel rods, Turbonetic turbocharger, upgraded injectors and camshafts, along with Portflow headers. Falken 18-inch tires wrap around Eins Gramm alloy wheels.

Tjin Edition Civic Si

Designed as a “livable daily driver with an added dose of style,” Tjin Edition Civic features a custom wrap by Daley Visual and Wraptivo. Its front grille, roof, rear wing and diffuser are made of carbon fibers. Purple 19-inch alloy wheels by Rotiform BLQ are used down below. Inside, black leather seats with contrasting purple diamond stitch are added. There’s a set of Recaro child seats included, appealing to the “family-friendly attitude” of this design.

Sources: LeftLaneNews | CNET

Kurt Badenhausen over at Forbes broken down the top-paid female athletes in the world. Who made it into the top 3?

“Racing’s Danica Patrick ranked No. 3 at $12 million. Patrick continues to split her time between IndyCar and Nascar’s Nationwide Series. Her fourth place finish in the Sam’s Town 300 in March was the highest finish ever by a woman in a Nascar race. Rumors are swirling that Patrick will race full-time in Nascar in 2011. A permanent move to Nascar would certainly boost Patrick’s income.”

Well, Danica did just that this past week. The driver has ended her relationship with Indy to go all out at NASCAR.

For the record, Forbes earnings estimates are for a 12-month period ending July 1, 2011. The magazine also factored in “prize money, salaries, appearance fees, licensing income and endorsements in our totals.”

Read the full article here: Kurt Badenhausen – Forbes.com

Here’s the official spec info from Honda: This model is meant to preview the 2012 CR-V compact SUV, and is pretty much the same shape as these prototypes spied previously. This official photo closely resembles the production model, which will launch sometime close to the end of the year, maybe also in Sept.

As for the 2012 Honda Pilot: This 3-bench, 8-seater Pilot variant will receive updated front fascia that’s a “little more subtle-looking” than the current model. The 2012 Honda Pilot is due out on dealership showrooms in the United States this September.

Source: WorldCarFans

The vehicle, issued by Oaktec Team Racing, dominated the competition so brutally during time trials that officials believe it is unfair for the team to drive it during future events. No word on exactly what top speed the car hit.

Oaktec boss Paul Andrews said that, “It was a bit of a shock when I got the call as after six years of hard work we finally had our chance for a bit of glory. But I fully understand the perspective of the organizers and their wish not to spoil the sport for the other drivers. Formula 1000 is a great championship and they were really supportive by allowing us to compete with these new hybrid technologies in their rallies and we always agreed that if we had a clear advantage we would step aside.”

Source: WCF

What’s the other “Most American” car on the list? Toyota Camry. So, how do two Japanese automobiles become more American than Americans?

The list, compiled for automotive aficionados at Cars.com is part of their annual American-Made Index – ranking the most-American vehicles. Each is based on the percentage of their parts made domestically, where they are assembled and how many are sold to US customers.

Toyota’s Camry and the all new 2011 Honda Accord both are made with 80% of their parts coming from US manufacturers. Most are assembled in the US – Camry in Georgetown, KY., and Accord in Lafayette, Ind.

“In today’s global economy, there’s not an easy way to determine just how American a car is,” said Patrick Olsen, Cars.com editor in chief. “Most cars built in the U.S., for example, are assembled using at least some parts that come from somewhere else. Additionally, many U.S. automakers assemble vehicles in Canada and Mexico, while foreign automakers have opened plants on U.S. soil. Our index is another resource that car buyers can use to help guide their purchase decision.”

God Bless Japan… I mean, America!

Source (ironically enough): USA Today

This CR-Z Racer will not compete during the endurance race. Instead, it will be a part of a display called “Le Mans vers le Futur” (Le Mans towards the future). Honda’s CR-Z Racer will run a few demonstration laps before this historic race begins.

According to the press release: “The CR-Z Racer is a creation of Honda Performance Development, a division of Honda USA. It is a FWD hybrid vehicle powered by a 1.5 liter turbocharged four-cylinder petrol/gasoline unit coupled to an electric motor fitted between the engine and the 6-speed manual gearbox. The electric motor is fed juice from a 7 kWh/173 volt lithium-ion battery. Total output is 197 bhp and 175 lb-ft of torque.”

Source: WCF

“With the tenth anniversary of the Civic tour and the launch of the all-new ninth generation Civic, the timing couldn’t have been better to bring back one of the biggest bands from tours past,” said Tom Peyton, Honda brand manager for American Honda Motor Co., Inc. “This year’s lineup of blink-182 and My Chemical Romance is fun, exciting, hard-rocking and energetic – everything the Civic Tour has stood for over the past 10 years.”

“It’s great to be going back out on the Honda Civic Tour,” said Mark Hoppus of blink-182. “We had a blast kicking off the tour ten years ago, and this summer we’ll be taking it to the next level with our friends My Chemical Romance.”

Here are the tour dates, just in case you want to spend $40 a ticket to relive that long lost summer of 2000:

2011 Honda Civic Tour

FRI August 5 Holmdel, NJ PNC Bank Arts Center *
SAT August 6 Wantagh, NY Nikon Theatre at Jones Beach *
SUN August 7 Wantagh, NY Nikon Theatre at Jones Beach ~
TUE August 9 Boston, MA Comcast Center *
THU August 11 Buffalo, NY Darien Lake Performing Arts Center *
FRI August 12 Washington, DC Jiffy Lube Live *
SAT August 13 Hershey, PA Hershey Park Pavilion *
SUN August 14 Hartford, CT The Comcast Theatre *
FRI August 19 St. Louis, MO Verizon Wireless Amphitheatre *
SAT August 20 Chicago, IL First Midwest Bank Pavilion *
SUN August 21 Cincinnati, OH Riverbend Music Center *
TUE August 23 Milwaukee, WI Marcus Amphitheater *
THU September 1 Seattle, WA White River Amphitheater +
SAT September 3 Salt Lake City, UT USANA Amphitheater +
SUN September 4 Denver, CO Comfort Dental Amphitheater +
WED September 7 Minneapolis, MN Xcel Center ^
THU September 8 Des Moines, IA Wells Fargo Arena ~
FRI September 9 Kansas City, MO Sandstone Amphitheater ^
SAT September 10 Indianapolis, IN Verizon Wireless Amphitheatre ^
SUN September 11 Detroit, MI DTE Energy Music Centre ^
TUE September 13 Cleveland, OH Blossom Music Center ^
THU September 15 Pittsburgh, PA First Niagara Pavilion ^
FRI September 16 Saratoga, NY SPAC ^
SAT September 17 Philadelphia, PA Susquehanna Bank Center ^
SUN September 18 Virginia Beach, VA Verizon Wireless Amphitheatre ^
TUE September 20 Charlotte, NC Charlotte Verizon Wireless Amphitheater ^
WED September 21 Atlanta, GA Lakewood Amphitheater ^
FRI September 23 Miami, FL Cruzan Amphitheater ^
SAT September 24 Tampa, FL 1-800-ASK-GARY Amphitheatre ^
MON September 26 Houston, TX Cynthia Woods Mitchell Pavilion ^
TUE September 27 Dallas, TX Gexa Energy Pavilion ^
THU September 29 Albuquerque, NM Journal Pavilion ^
FRI September 30 Phoenix, AZ Tempe Beach Park Amphitheatre ^x
SAT October 1 Anaheim, CA Honda Center ^
SUN October 2 Sacramento, CA Sleep Train Amphitheatre ^
TUE October 4 Concord, CA Sleep Train Pavilion at Concord ^
WED October 5 San Francisco, CA Shoreline Amphitheatre ^
FRI October 7 Las Vegas, NV Red Rock Resort, Spa & Casino ^
SAT October 8 Los Angeles, CA Hollywood Bowl ^
SAT October 15 San Diego, CA Cricket Wireless Amphitheatre ^

* with Manchester Orchestra
+ with Rancid
^ with Matt & Kim
~ support TBA
x no My Chemical Romance

Source: Honda PR